wxyz is a great example (thank you!). i’ll leave it to the reader to speculate WHY detroitchannel.com just happens to resolve there!

and kcci? (noticed them as one of your thumbnails) might want to check on how things are going since they rebranded from theiowachannel.com ; are numbers actually flat to even down slightly??? again the reader must speculate if the move did not double their numbers overnight was it worth trading unlimited upside for the status quo?

cumbersome? heck yes.

but it works!

At any rate, to reply:

Hard to remember WXYZ? She still talks about listening to CKLW as a kid.

People remember great classic sets of call letters, and wsb.com, kgw.com, wbns.com, and so on are way, way fewer letters to type.

Thus, I really, really don’t like those cumbersome themumblemumblechannel.com domains.

i take it sammy is either your wife or girlfriend and is from the great state of michigan (gathered that from your previous entry).

why not ask her how she’s feel about remembering a web site called thedetroitchannel.com vs. having to remember call letters.com when she evidently resides some 750 miles or more from “home”?

now, take that and extrapolate it to cities nationwide and then worldwide and tell me which would be more cumbersome to recall.

thanks.